After market service mode trend -- scale and chain

With the domestic market sales profit enters small profit period, automobile after service market is becoming more and more become visible.As a great potential and long-term existence of the huge market, after market service can continue to function for every car sold in more than ten years after the repair, maintenance and other fields, is the major automobile manufacturers of a new growth point.Therefore the development of auto after sale market is obviously the better choice.From the Chinese car market after the great temptation makes almost all famous foreign automobile after sale tycoon itch for a try, in face of foreign giants of China customer service service in hot pursuit of the market, the domestic automobile manufacturers should act immediately, to seize the initiative.

According to statistics, as of 2010, China auto after sale market dimensions amounts to 190000000000 yuan, in Asia after japan.Auto market after the service industry tremendous potential obviously.Between the auto market after the service variety, scale, chain business model the inevitable trend of the development of the future market.According to the survey found, a fully mature international car market, car sales profits accounted for about 20% of the profits of the auto industry, parts supply profits accounted for 20%, while the remaining 60% of the profit is subsequently generated in market services.Now the domestic automobile sales profit occupies the entire industry profit the proportion of nearly 50%, far lower than the mature market.Therefore, after the car market in a larger market also has great potential.

In a strong market share in front, the automobile market development has been at a high level.But at present the overall auto market after the service, generally there is resources waste phenomenon.One of the most representative of the 4S shop management pattern in China has been developing for 10 years, they were promoting the Chinese market after the main force in the development of.But now with the development process of internationalization of Chinese car market, a large number of different brands into China, 4S store a single brand market after the service mode leads to the waste of resources.

Double Din DVD Bluetooth comments: according to China's specific national conditions, chain, scale of the after sale service can undoubtedly will greatly improve the resource utilization rate.In the current Chinese auto market after the service development, chain operations in innovation with the scale of the start and can not imitate the core competitiveness, thus gradually mature Chinese auto market after the service chain, the scale of the business model will be able to by the majority of users of all ages.